New research from Johns Hopkins University suggests that having our ideas rejected tends to boost our creativity output. Sharon Kim…
Through a sea of clutter in the world of advertising, how do you get your message across? One technique is…
The Attribute Dependency Technique tends to produce innovations that are smart. They seemingly know when to adjust or change in…
Asking for help may be the most powerful yet underutilized resource available for innovators. Researchers Francis Flynn and Vanessa Bohns…
In this webinar, we invite you to hear more about Business Model Innovation and learn a systematic and pragmatic approach.…
What do you say when you have nothing new to say? That is the dilemma marketers face in mature categories…
Suppose you're told that three out of four car accidents happen within 25 miles of your home. Are you safer…
Navigating complex organizations takes skill and savviness, or what some call office politics. It is such an important skill that…
Nissan's latest innovation takes the lowly car horn and elevates it to the status of "smart." The 2013 Altima has…
It might surprise you that a single innovation pattern, Multiplication, formed the premise of all photography. The cameras you use…